Google’s Image Equity Fellowship is an extension of its partnership with CTA to support the award winning Google Pixel and Real Tone™ technology. Created to amplify Google’s product equity and inclusion efforts, the fellowship set out to solidify Google’s position as an industry leader in the space by supporting the next generation of image makers of color.

Brought in after the program launch and application process took place, I was tasked with taking the core of the existing brand elements (logos + color palette) and creating new art direction to announce the 20 selected fellows across multiple platforms with a specific focus on Instagram. Mandatories? The announcement graphics needed to reveal 20 headshots, feature the very complex IEF logo at a legible size while making space for the actual announcement copy. The mission was accomplished so successfully that it was further leveraged for the Google Image Equity Fellowship Showcase & Exhibition held in May 2023.